Trending Facebook Post Ideas To Increase Your Engagement

Social Ad Tech
4 min readJun 5, 2021

Facebook is the most widely used social media platform in the world. Users utilize the website to keep in touch with friends, watch videos, and share pieces of their life. It is also a fantastic platform for companies since many customers use it to engage with the brands they prefer. But, if you feel that it is a challenging task to increase engagement on this platform have you ever considered thinking about Facebook post ideas, or how often does your business post on Facebook?

Then with the help of this article, you will get a great revitalize for your brand engagement as we are going to share a little erudition about:

  1. Why should businesses post on Facebook?
  2. How often should you post on Facebook?
  3. How do I know what to post on my Facebook business page?
  4. Post ideas for Facebook

Why Should Businesses Post On Facebook?

The proposal to post on Facebook for business should be based on your user’s specific marketing objectives, but we’ll go through some of the benefits below. To begin with:-

  • Facebook claimed more than 1.85 billion daily active users, implying that some members of your target demographic are already on the platform.
  • When your audience realizes you’re on the platform, you may aim to establish a community of interested customers and strengthen engagement with your business.
  • On your Facebook profile, you may include a link to your website. Indeed, many businesses claim that the most significant benefit of Facebook is the increased traffic it brings to their website.
  • Advertising strategies that would cost millions of dollars on other platforms may be done at a fraction of the price on Facebook.

So, if I’m not wrong, surely the points help you to begin your thoughts about Facebook marketing.

How Often Should You Post On Facebook?

According to a recent study, companies should try to post two to five times a week on Facebook. While this is only an average, it’s ok to customize your strategy based on your audience’s preferences and what seems to work best on the platform. However, the study did find that publishing more than five times per week can significantly reduce ROI.

So, how often should you update your Facebook Page?

  • Bare minimum: weekly 03 times each week is preferable. Once a day is ideal.
  • Avoid: Sharing a slew of content in a short time. Between posting, allow at least 3 hours. People unfollow Fan Pages for the most common reason: too many updates.

How Do I Know What To Post On My Facebook Business Page?

So you are trying to figure out what to publish on your Facebook business website. But how do you realize what is appropriate to post? To be honest, you don’t, that is why you are here. That is why we have compiled a list of Facebook Post Ideas, all of which you may utilize. And this list of Facebook post ideas for businesses will assist in making the decision of what to publish on Facebook a lot easier.

Posting Ideas For Facebook

Promote your website

Promoting your website is a wonderful idea to gain traffic on Facebook, for this you can use Facebook AR ads, display ads, canvas ads and many others. Customers are shown a full-sized glimpse of what the link goes to when you publish it on Facebook, and if you’ve developed an appealing website, you could encourage them to click the link and visit your site, which drives traffic and helps you convert leads.

Tell a story

Telling stories is a terrific approach to engage your Facebook audience. This tale might be about your brand, such as a memorable event that piqued your interest, or it may be about your brand’s goal and how you came to be who you are now. You’ll give your audience some past, something to relate to, and pique their curiosity in what you have to offer.

Announce deals and offers

Because your Facebook audience may differ from your email or Twitter audience, therefore, it’s necessary to announce offers and discounts across all of your social media channels so that everyone can take advantage of them.

Share User-Generated Content

User-generated content (UGC) is usually regarded as the most genuine kind of internet material, and the benefits it may provide your company are substantial. It has greater trust and response from users, and it has more selling power than any other sort of material you could write.

Facebook Posts: The Key To Winning (conclusion)

It may be challenging to come up with new Facebook post ideas on a regular basis, but having a few common go-to ideas on hand may make the process a lot easier. These suggestions might help you consistently develop enough material to keep your editorial calendar filled and your Facebook Page engagement high.

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