A Quick Guide on Google Ad Spy
With growing time, competitions have also increased in every field, from technical to non-technical.
But these days online marketing is the optimum solution for every industry, with the increasing pace of competition.
Are you concerned about how to stand out from such competitors?
Are you seeking the tools and right approach?
You’re at the right place.
In this article, we’ll be discussing how you can use Google Ad Spy to keep track of your competitors’ strategies.
Let’s know some astonishing Ad Spy strategies.
How Spy Tools can help your Business Grow
The term spy does not mean peeping into others’ matters. In the marketing field, it falls under market research and keeping a track of how other companies are working for their growth.
And there’s nothing bad in that. In fact,
Healthy competition is a key to success.
A notable point is that you must legally approach spying strategies.
Competitive intelligence means legally obtaining information about the competitors to improve your products and company’s plan of action.
Wondering How to Find Your Google Ad Competitors?
Here is how.
Don’t directly hop into publishing ads on Google. An initial step is to know about how your challengers are working and making benefits out of it.
Researching some niche-based keywords is one of the good options.
Keywords play a vital role in existing in Digital Platforms.
Why?
Take a look here.
Why is Keyword Competitor Research Essential?
In today’s scenario, there are 99% chances that you are not the only one who is into the business in your field. There are so many ad analytics tools out there which you can access to observe the most searched keywords.
Also keeping track of top companies and their ‘tried and tested’ methods provides us a road map to work on.
Moreover, this also helps us to learn from their mistakes and assists us to make our decisions in the favor of the company.
This saves your time, money, and effort.
Google Ads Auction Insight
At this stage, I hope you are pretty clear with how to research for your competitors.
Now you need to know about Google ads expenditure so you can define ad budget.
The great thing with this method is you get clarity with which advertisers you are participating with and how hostile they are.
If you are looking for an accurate plan of action then you need to look at the competitors who are dealing with a similar product or providing particular services like yours.
Here are some of the points that you can observe out about your contenders:
• Average ad positioning
• Impression share
• Quality outcomes
• Overlap ratings
• The frequency in which your ads have performed well against your competitors.
Top 3 Best Ad Spy Tools for Google Ads
• PowerAdSpy
PowerAdSpy is one of the best spy tools for Google Ads. As it comprises power-packed features.
And is a Free Facebook Ads spy software as well.
Isn’t it great!!!
It helps you to find hidden niches and lucrative opportunities for you, decrease the hustle and bustle of strategizing content, and identifying campaign targets.
This comprises the following amazing features that you need to have a look at.
1. Filter by Ad Positioning
2. Complete Visibility
3. Worldwide Data Collection
4. Narrow down Research processes
5. Best Ads Bookmarking
6. Powerful Search Algorithm and many more.
Do you want to know more about the PowerAdSpy Tool?
No need to go anywhere. Just check into this.
• UberSuggest
UberSuggest is a free online tool that suggests accurate keywords that can drive traffic to our landing page.
This tool assists you to generate keyword ideas to upgrade your content marketing strategies.
If you want a substructure for link building strategy, then I’ll recommend you to use this tool which will help you to know about solid SEO strategies.
• Majestic
There is no harm in using multiple tools for your company. Rather you get in-depth knowledge and information about the niches and how to stand out there.
Majestic is one of the tools which help you in getting a good amount of backlinks. It is a good option to take your research work to another level with researching actually.
Seems interesting, right!!!
But wait! Let me introduce you to another tool that can make your work-life smooth.
• Ahrefs
Ahrefs is so far the best tool to spy ads on Google. It is the most optimized and user-friendly algorithm containing elaborated results.
Here’s the data that you can find with the help of competitor analysis who are using Ahrefs to boost their reach:
• Domain authorization
• New referring domains
• Referring domains
This tool is a paid tool with many specialized features in it, gives a complete solution to your spying, and keeps pace with the world.
Apart from that, this tool can provide you some exclusive information that many of the tools lag.
• See top search folders by target traffics
• Track click distributions
• Analyze detailed demographics
• Analyze SERP history
• Find link prospects
• Monitor Unbound links
• Analyze internal backlinks for the company
Are you still curious why everyone is talking about ad spy?
Refer to this article to learn more about the spying of ads.
Wrap Up
We hope this article will help you in tracking your competitors and understanding Google ad spy in a better manner. These were a few but most important tools that can lead your business and take it to another level, where you would be getting profitable returns for your investments.
Also,
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